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Standard Premium Title Page | Amazon Ads [Video]

Categories
Video Advertising

The Standard Premium Title Page (PTP) runs cross-screen at 100% share-of-voice on title pages and enables advertisers to easily launch rich and compelling video display campaigns within a pre-established layout. The PTP helps advertisers deliver the best first impression possible, by controlling the message of their earned media with a larger creative canvas and preferred trailer.

The PTP offers expanded top banners across desktop and mobile with an auto-play teaser video to enhance engagement, and large supporting static banners below the fold.

Demo

Desktop

Desktop – Above the Fold

  • The top ad unit renders in a permanently expanded state, featuring the trailer video and large custom background.
  • The full trailer will auto-play without sound. If a user clicks on the trailer, it will replay with sound within the video frame.

Desktop – Below the Fold

  • A static 300×600 (or 300×250)

Desktop

Mobile/Apps

Mobile – Hero Banner (320×300)

  • The six second video will auto-play without sound
  • Tapping the …
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