Kamala Harris’ most trusted pollster, David Binder, has revealed his insights into how the vice president should approach the final days of her campaign.
Binder is one of Harris’s longest campaign confidants, having worked with her for every race she has run, conducting qualitative research to help inform campaign strategy.
As Election Day nears, Binder said Harris should focus equally on promoting her strengths as she should highlighting Trump’s weaknesses.
“In my mind it has to be both, you cannot do one or the other,” he said, while appearing on an episode of the Pod Save America podcast broadcast on Sunday.
Binder said that Harris should focus on highlighting her “positive policy prescriptions that are going to help the middle class, bring down costs, make sure healthcare is affordable.”
Voters “do need to hear that, and they do need to know that she’s committed to fighting for those things every day,” Binder said.
He noted that many …