[VIDEO]Why Caterpillar Shot the Built For It Trials, And How it Worked

Name: [VIDEO]Why Caterpillar Shot the Built For It Trials, And How it Worked
Uploaded: 2024-10-28T22:14:47+00:00
Description: Caterpillar corporate creative director, Archie Lyons, talks about why the company shot seven little stories to put a human face on its heavy iron, and what kind of results they got

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Post author By Curator
Post date October 28, 2024

Caterpillar corporate creative director, Archie Lyons, talks about why the company shot seven little stories to put a human face on its heavy iron, and what kind of results they got

Sep 22, 2015