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I believed it was “Maame Waters creation – Piesie Esther reveals initial fears about social media [Video]

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Content Marketing Repurposing

Gospel musician Piesie Esther has shared how she initially misunderstood social media, once thinking it was invented by a mythical being, “Maame Water.”

According to her, she believed social media could have negative effects on those who used it, and was sceptical of its role in business and communication.

In an interview on Adom TV’s Showtym with Sally Mann, Piesie Esther explained how her perception shifted over time.

“We always heard the negative side of social media… At first, I thought social media was for Maame Water when it became so popular. But eventually, I realized it’s now a part of our lives and far from what we thought, so everyone has to embrace it to help their ministry or business. Things have changed now, and it was not like how people perceived things in the past.”

The Mo hitmaker added that as she learned more about social media and …

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