OCMC 2024: NC team ready to tackle ‘Super Bowl’ of Marketing competitions [Video]

The pressure is on for a team of NC students who are preparing to compete against the top Marketing students in the province.

Fourteen students from the School of Business and Management are bound for this year’s Ontario College Marketing Competition (OCMC), which will be held at St. Clair College November 14-15.

A student-focused learning experience, OCMC provides participants the ability to demonstrate their essential, vocational, and employability skills before industry professionals. The annual competition also aims to serve as a stepping-stone from academia to industry by creating real world experiences and networking opportunities for participating students.

Over a two-day period, students compete in a variety of team and individual events, including nine case challenges which test their ability to analyze a case and recommend marketing solutions. Students present their recommendations to a panel of judges who ask questions to see who can think on their feet.

Professor Terri Champion, …