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Channel 4 launches Vision Pro streaming app with a Taskmaster environment [Video]

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Experiential Content Marketing

Vision Pro users in the UK have a new TV streaming app starting today. Channel 4 is launching a dedicated Vision Pro app, the first UK broadcasters to do so. Here are the details.

Channel 4’s new streaming app for visionOS lets you watch favorites like Taskmaster in a native Vision Pro experience.

Channel 4 is the first UK broadcaster to take advantage of the unique and powerful capabilities of Apple Vision Pro. Programming is viewable in a ground-breaking cinema-style, full-screen viewing experience overlaid onto viewers’ real-life environments, such as living room walls.

The UK broadcaster has even built an immersive environment into the app that takes you to the Taskmaster set.

Here’s a peek:

Recently, other streaming apps that have added environments include SpongeBob SquarePants in the Paramount+ app and a new Iceland environment for Disney+.

Environments let you immerse yourself in a virtual scene while you enjoy the streaming content inside that app. Unlike Apple’s own system Environments in visionOS, …

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