How to Supercharge your Digital Marketing with Desire Paths
How to Supercharge your Digital Marketing with Desire Paths
5 Steps to Creating Successful Ads

Brett Lauderdale Speaks Out On WWE ID Program, MLW Kings Of Colosseum News [Video]

Categories
Marketing Podcasts

During a recent appearance on the “Business of the Business” podcast, GCW owner Brett Lauderdale discussed how the WWE ID program affects his promotion and what it could mean for the independent wrestling scene in the future.

The new ID allows WWE to identify “prospects” from the independent circuit who may be signed by the company in the future.

Lauderdale said, “Not changing anything yet. I don’t know of any impact yet. I think we’re all still figuring out what it is. Even people who are part of it, they’re still trying to figure out exactly what it is. It seems like a positive thing, based on the parameters, guidelines, and explanation of what it is. It seems to be helpful for wrestlers. There are not guidelines or restrictions when you work with WWE ID talent. Is that going to be the same forever? I don’t know. That’s the word right now. …

5 Ways to Make Push Marketing Work for You
5 Ways to Make Push Marketing Work for You
12 Steps to Create Videos