How to Market to Expensive Keywords
How to Market to Expensive Keywords
12 Steps to Create Videos

Creativity In A Crisis: Video Worth Sharing

Categories
Video Content Marketing

Covid 19 is taking up every part of our lives. It’s on the news, on our social media – there’s no escaping it.

This means a weird time for marketers – is there any point adding to the noise? Some brands have tried to take the business as usual route, which has seen backlash from their followers. It’s a difficult line to tread.

The below brands show how you can make great content, either about Coronavirus or just about the current climate that’s relevant to your audience…while not being ham handed, insensitive, or overly negative.

Budweiser

One Team by Budweiser is an emotional journey, celebrating all the key workers out on the front line during this uncertain time. Not only that, it touches on people working from home, and the different activities people are doing to keep them going during the Coronavirus lockdown. The video makes beautiful use of stock photos …

7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads