AI’s Journey to NOW: S4’s Monks and Adobe Take the C Space Stage at CES 2025 to Deliver What’s Next | PR Newswire [Video]

Delta Air Lines, HP, Paramount+, NVIDIA, AWS, Meta, come together to discuss “AI Now: Marketing’s Journey from Hype to How”

, /PRNewswire/ — Monks, the global, purely digital, data-driven, unitary operating brand of S4 Capital plc., will partner with Adobe to headline a series of panels and fireside chats as part of C Space at CES 2025, showcasing how AI is already reshaping the future of marketing and creativity. Together, Monks and Adobe will join brand leaders for “AI Now: Marketing’s Journey from Hype to How,” a half-day event exploring practical strategies for harnessing generative AI to transform marketing outcomes.

The event will kick off on Wednesday, January 8, 10:00 AM-11:40 AM PST, with a full lineup designed to inspire marketers, technologists and business leaders to embrace AI as more than a buzzword—and instead, as a tangible driver of growth, efficiency and creative inspiration. Sessions will include––

Empowering Creativity in the Enterprise with NextGen Tech

• Spike Huang, …