Most businesses fail because they don’t run successful marketing campaigns. They try to appeal to everyone, but in the end, they connect with no one.
Free Webinar with Daniel Priestley – https://bit.ly/kpiw-webinar
Build Your Scorecard for FREE – https://bit.ly/free-score-dp
This video walks you through the three essential elements of a successful campaign:
01:26 Talking to the right person using Ideal Customer Personas (ICPs).
05:32 Why competing in the mass market is a race to the bottom, and how focusing on niche or luxury markets can make all the difference.
09:37 Communicating real value that resonates with your audience.
12:47 Creating urgency that drives action without resorting to endless discounts.
We’ll break down the DNA of value and how to manufacture desire, so your campaigns speak directly to your ideal customers. Plus, learn how to use demand and supply tension to create that all-important Fear of Missing Out (FOMO).
This is your step-by-step guide to running campaigns that grow your business and generate real results.
Free Webinar with Daniel Priestley – https://bit.ly/kpiw-webinar
Build Your Scorecard for FREE – https://bit.ly/free-score-dp