Amazon Tests 15 Minute Delivery [Video]

The holiday season means a boost in orders for online e-commerce giants like Amazon, a firm that’s doing its best to maintain its Prime pledge of delivery within two or three days.

It’s difficult to imagine that the company has ambitions to trim its delivery time, at least in some locations, by an astonishing amount.

Just how tight will the turn be? Bloomberg has reported that Amazon is testing 15 minute deliveries in Bangalore, India.

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The news outlet describes this region as a tech hub and says Amazon seems determined to compete with other outlets in India’s “fledgling” quick-commerce business.

Amit Agarwal, Amazon’s senior vice president for emerging markets, described the initiative to Bloomberg News as a “pilot” and said it will roll out soon. The product catalog available will be specific to …