, /PRNewswire/ — In a transformative collaboration, Nationwide has leveraged Bestow’s technology platform to modernize and streamline term life insurance solutions, delivering substantial benefits to organizations and their customers. Since the launch of Nationwide® Life Essentials in April 2023, this partnership has significantly expanded access to life insurance, particularly in underserved markets, while driving a 20% increase in Nationwide’s term life sales.
Since launch in April 2023, this partnership has driven a 20% increase in term life sales for Nationwide.
Bestow’s cutting-edge, user-friendly platform has enabled Nationwide to reach a broader customer base by providing seamless, fully digital processes that make life insurance more accessible and convenient. Nationwide® Life Essentialsdelivers instant quotes and automated underwriting, eliminating the need for medical exams and enabling customers to receive coverage decisions within minutes. These innovations have more than doubled application completion rates, helping families secure the necessary coverage. Notably, 69% of applicants over …