Building Excitement ft. Nike, Finlandia, CrowdStrike [Video]

Video is absolutely great at building excitement.

The combination of video, audio and storytelling all works to get us emotionally invested and amped up.

No other medium is quite as good at it, which is why we’re celebrating the videos below for the way they grow feeling and drama into a big ball of excitement.

Keep scrolling to see our picks for this week’s Video Worth Sharing, and leave a comment telling us which is your favourite!

Finlandia | Toasts

Finlandia prides itself on the purity of its Vodka. This clever little ad shows the origin and history that goes into every bottle so well that you can almost taste it. It’s a gorgeous kaleidoscope of colour, sound and motion creating an atmopshere of class and luxury.

Nike | Air Max Day

To celebrate 30 years of their Air Max trainers, Nike created this psychadelic rush of an advert. Hundreds of live-action clips and animation styles combine into a joyous, …