America’s #1 Chocolate Chip Cookie brand will highlight the new Chips Ahoy! Big Chewy Cookie and cookie-inspired merch collection created with Big Sean to the BIGGEST tastemakers in culture at ComplexCon
, /PRNewswire/ — This collab is BIG! America’s #1 Chocolate Chip Cookie brand is combining fashion, flavor, and culture for an exclusive collaboration with GRAMMY-nominated hip hop powerhouse Big Sean at ComplexCon to celebrate its BIGGEST innovation now in stores – Chips Ahoy! Big Chewy Cookie in three delicious flavors. Over three times the size of the Chips Ahoy! Regular Chewy Cookie, this new treat not only levels up snack culture nationwide but will now make its mark in fashion with an exclusive capsule collection with Big Sean.
Featuring bold cookie-inspired styles and Big Sean’s famous Don Lifemantra, the collection features pieces co-designed by Big Sean and created to stand out from the crowd. A Don Life T-shirt features the Big Chewy Cookie towering over the Earth as a nod to Chips Ahoy! …