7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads

Duetti’s 2024 Music Economics Report Finds Industry-Wide Per Stream Rates for Independent Artists Are Finally Stabilizing Following Years of Decline | PR Newswire [Video]

Categories
Interactive Content Marketing

Report uncovers Spotify Discovery Mode drags down overall payouts, niche genre earnings outpace mainstream, TikTok virality usually does not drive an uptick of royalties, and more

, /PRNewswire/ — Duetti, a music platform democratizing catalog monetization for independent artists, has released its second annual Music Economics Report. The report utilizes proprietary data and analytics, based on millions of data points and sophisticated quantitative analysis of industry trends. The report finds that following years of large annual declines, industry-wide earnings per stream for independent artists are starting to stabilize. In 2024, artists and other master owners received $3.41 per 1,000 streams – only a slight decline (of less than 2%) versus the prior year. Since 2021, per stream rates declined by an average of 7% annually.

The specific economic dynamics differ across the popular streaming services:

  • Spotify continues to have amongst the lowest payout rates ($3.0/1,000 streams) due to their reliance on ad-supported plans, their Discovery Mode program, larger market …
How to Supercharge your Digital Marketing with Desire Paths
How to Supercharge your Digital Marketing with Desire Paths
12 Steps to Create Videos