Join us for an inspiring conversation with Stephanie Geyer, AVP of Marketing at the University of Montana, as she shares her unconventional career path, from early work experiences to becoming a marketing leader.
Stephanie’s insights cover overcoming redundancy, spearheading digital transformation projects, and addressing diverse student needs through personalized and user-centric website design.
Discover the power of resilience, adaptability, and continuous learning in higher education marketing, and gain practical advice on embracing vulnerability, curiosity, and effective communication.
This episode is a must-watch for anyone involved in digital marketing or higher education.
00:00 Intros
05:19 Stephanie’s background
09:09 Higher Education Marketing insights
11:53 Career journey
18:26 Navigating career challenges
25:11 Embracing humility and learning
26:28 Digital transformation in Higher Education
27:28 Revamping the University of Montana website
36:47 Balancing stakeholder needs
38:58 Embracing experimentation and learning
45:07 Continuous improvement and accessibility
49:04 Career Advice