Google Play Reflects on 2024: New Tools, Better Support, and a Broader Vision for Developers [Video]

Google Play has released its annual “Notes from Play” update, recapping a year of platform improvements and new tools aimed at supporting developers. The update, shared through a video and blog post, highlights Google’s efforts to make Play more than just an app store.

Sam Bright, Vice President and General Manager of Google Play + Developer Ecosystem, emphasized Google Play’s evolving role, stating, “Google Play is on a mission to help people truly engage with developers’ experiences, discover all they have to offer, and keep people coming back for more.” He described the platform as a dynamic space where users can connect with apps and content “when and where they need it most.”

This year’s updates introduced a range of features designed to support developers at every stage of the app lifecycle. The changes are grouped into four key areas:

1. Tools to Launch with ConfidenceGoogle Play rolled out features to help developers spot and resolve potential issues before launch. These …