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How to Become a Product Manager [Video]

What is a product manager?

A Product Manager is a key role, particularly in agile environments, where they serve as the bridge between stakeholders, customers, and the development team.

Their primary responsibility is to define and oversee the development of products that meet user needs, align with business goals, and deliver value efficiently.

What does a product manager do?

Here are some of the key roles and responsibilities of a product manager:

  • Product vision and product Strategy definition
  • Customer and stakeholder Engagement
  • Development and maintenance of the Product roadmap
  • Backlog management, normally at a more strategic level.
  • Cross-functional collaboration, with development teams, marketing, sales and customer support.
  • Defining and tracking key metrics to prove or disprove value hypothesis

What are the key skills of a product manager?

Here are some of the essential skills needed to work within product management:

  • Customer needs and market dynamics.
  • Communication and negotiation skills.
  • To think strategically and translate high-level goals into actionable plans.
  • Familiarity with agile and lean principles, and delivery …
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