Huawei Overtakes Apple as Top Wrist-Worn Wearables Brand [Video]

Huawei Overtakes Apple as Top Wrist-Wearable Brand

In a stunning upset, Huawei has dethroned Apple as the world’s leading wrist-worn wearable brand. According to IDC’s Worldwide Wearables Quarterly Tracker, Huawei shipped a staggering 23.6 million units in the first three quarters of 2024, marking a remarkable 44.2% year-over-year increase. This surge propelled Huawei past Apple,which saw a 12.8% decline in shipments during the same period.

“Huawei’s rise to the top is a testament to their commitment to innovation and delivering high-quality products at competitive prices,” said industry analyst, Mark Wilson.”Their smartwatch lineup has clearly resonated with consumers worldwide.”

Huawei’s success can be attributed to several factors, including its strong smartwatch lineup, which offers a wide range of features and styles to appeal to a broad audience. The company has also been aggressive in its marketing and distribution strategies, expanding its reach into new markets.

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