Huel Ignites a Movement with Every Fire Needs Its Fuel Marketing Communication News [Video]

ARK Agency launches Huel’s OOH campaign, lighting up cities with a bold call to ambition

Huel, the world’s #1 nutritionally complete food brand, launches its brand OOH campaign across the UK today. Created by creative partner, ARK Agency, EVERY FIRE NEEDS ITS FUEL campaign will light up hero locations in London and the Northwest —fuelling ambition on the streets.

Mike Wilton, Co-Founder, ARK Agency says: “This campaign is a rallying cry for anyone with the fire to go further. Huel has always been about fuelling ambition, and now we’re making that message loud and clear across the streets, subways and buildings of the UK and beyond.”

EVERY FIRE NEEDS ITS FUEL campaign has been Directed by Phoebe Arnstein, of Magna, in partnership with ARK Agency.

Founded in 2015 in the UK, Huelis popular among busy professionals, athletes, and anyone looking for a quick, healthy, and sustainable way to eat. The brand promotes plant-based …