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The Implications of AI in Digital Marketing
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Iconic Music Video Recreated with Andrew Ridgeley Cameo

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Strategic PR Campaigns

Wham!’s timeless holiday classic honored in heartwarming reinterpretation.

AMSTERDAM, Dec. 6, 2024 /PRNewswire/ — Albert Heijn, the Netherlands’ biggest supermarket chain, is celebrating the 40th anniversary of Last Christmas, the globally beloved holiday anthem by Wham!. In its 2024 Christmas campaign, the brand reimagines scenes from the iconic music video.

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