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‘Leather Deluxe’ From Cody Johnson is a Genre Masterclass [Video]

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Content Marketing Storytelling
Credit: Chris Douglas

Cody Johnson’s journey from the rough-and-tumble world of rodeo to the heights of country music fame is a testament to his resilience and talent. Raised in rural Texas, Johnson’s life was steeped in the cowboy tradition, and he initially pursued a path as a bull rider. Yet, a life-altering decision in 2006 at age 19 led him to swap his rodeo reins for a guitar, sparking a newfound passion for country music. Johnson began performing in local venues, quickly drawing in fans with his authentic lyrics, compelling storytelling, and powerful voice.

His dedication and relentless work ethic led Johnson to release six albums independently, winning over a devoted audience with his traditional country sound. His big breakthrough came in 2019 when he made his major-label debut with ‘Ain’t Nothin’ to It,’ which catapulted him into the national spotlight and confirmed his place in the genre. Johnson’s subsequent release, the double …

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