How to Market to Expensive Keywords
How to Market to Expensive Keywords
12 Steps to Create Videos

My Little Pony reaches Toy Hall of Fame [Video]

Categories
Content Marketing Storytelling

The collectibles were recognized for encouraging fantasy and storytelling — the kind of creative play the Hall of Fame demands of inductees.

ROCHESTER, N.Y. — My Little Pony finally made it to the winner’s circle.

After years as an also-ran, the pastel-colored ponies were enshrined in the National Toy Hall of Fame on Tuesday, along with Transformers action figures and the Phase 10 card game.

The honorees rose to the top in voting by a panel of experts and the public from among 12 finalists. This year’s field included: the party game Apples to Apples, balloons, “Choose Your Own Adventure” gamebooks, Hess Toy Trucks, Pokémon Trading Card Game, remote-controlled vehicles, Sequence, the stick horse and trampoline.

“These are three very deserving toys that showcase the wide range of how people play,” Christopher Bensch, vice president for collections and chief curator, said in a statement. “But for My Little Pony in particular, …

7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads