Photo Showing Large Temu Warehouse Fire in China Is Fake [Video]

A rumor circulating online in late 2024 claimed to show a photo of a massive fire at a warehouse for the e-commerce discount retailer Temu in China. 

Users who posted the picture shared a caption poking fun at the inexpensiveness of Temu goods: “A 57,000-square-foot Temu warehouse in China went up in flames today. The total loss of inventory has been estimated to be as high as $56.19 USD.” At least one user’s post mentioned the number “$246.19 USD,” while another user joked the losses amounted to “$352.45 or after a spin $38.76” — a reference to a spin-the-wheel feature Temu displays to offer deals.

For example, a Dec. 29 post (archived) from X user @DocAtCDI displayed the same image and text. The post received over 2.7 million views and 102,000 likes.

A traditional Google search and a reverse-image search displayed numerous results for the same rumor, including on the America’s best pics …