Planet Fitness Strengthens Leadership Team with Two New Appointments | PR Newswire [Video]

Company Appoints Chip Ohlsson as Chief Development Officer and Brian Povinelli as Chief Marketing Officer

, /PRNewswire/ — Planet Fitness, Inc. (NYSE: PLNT) (the “Company”) one of the largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, announced today that it has appointed Chip Ohlsson as Chief Development Officer, effective January 20, 2025, and Brian Povinelli as Chief Marketing Officer, effective February 10, 2025. Mr. Ohlsson and Mr. Povinelli will report directly to Chief Executive Officer Colleen Keating.

Mr. Ohlsson is an accomplished development executive with three decades of experience in the hospitality industry. He joins Planet Fitness from Wyndham Hotels & Resorts, where he most recently served as Executive Vice President and Chief Development Officer, leading the development of the company’s 24 hotel brands across North America. Mr. Ohlsson has a proven track-record of building strong relationships with franchisees and driving strategic partnerships and innovative programs. In addition to his extensive hospitality …