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Someone At Heinz Had To Know But Approve The Racist Ads [Video]

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Video Advertising

H.J. Heinz Company has, unbeknownst to itself, given us a master class on why DEI matters--and why we need more Black people in advertising. That’s the only reason I can think of for why Heinz has come under fire for not one, but two recently released ads that have been dragged across social media as racist at worst and insensitive towards the Black community at best.

The first ad was brought to the public’s attention by Nels Abbey, a writer for the Guardian, who spotted it on a billboard while waiting for a train at Vauxhall tube station in London.

From Bossip:

The oversized billboard depicts a wedding scene where a Black woman is gleefully eating a forkful of sauce-dripping pasta noodles while her white groom looks on. Also pictured are two older white people who are assumed to be his [horrified] parents–mother and father… The only other person in the picture is …

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