The Nuts and Bolts of a Well Run Art Sale [Video]

Patrick Shanahan: Coming up on today’s edition of the Art Business Warnings. Uh, we’re talking about the nuts and bolts of a well run art show. Let’s talk about sales in broad terms, the why, as well as a precursor to the tactical. All right. Audio sound effects are kicking. Oh, you got your coffee? Cheers.

The introductory step. So listen, the inspiration for this one came from. A few different places, right? And really it all started. You weren’t on the office hours on Tuesday, but we had office hours on Tuesday and we’ve got this new customer that came on board and she’s Indian. Her name is Savitri. So shout out to Savitri and typical chicken and the egg problem early on.

Right? So audience a hundred percent made up of friends and family. Right. That’s it. Chicken and egg. No social following. No, none of the rest of it. …