President-elect Donald Trump’s ability to humanize himself on podcasts with candor and quips is widely credited for having helped win him back the White House in 2024.
Since the election, both Republicans and Democrats have analyzed why Trump defeated Vice President Kamala Harris. One key factor that commentators across the political spectrum can agree on is that podcast interviews appeared to affect the election more than celebrity endorsements or liberal legacy media.
The data appears to back this up, as the Poynter Institute noted that some have even dubbed 2024 the “podcast election,” as both Trump and Harris made multiple appearances on programs that reach specific, large audiences.
While Harris’ trip to the podcast circuit ranged from appearances on “Club Shay Shay,” hosted by former NFL player Shannon Sharpe, to the popular “Call Her Daddy” podcast, hosted by former Barstool personality Alex Cooper, Trump came out on top. His choice to lean into podcasts, …