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These towns enjoy unique alternatives to a ball drop on NYE [Video]

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Experiential Content Marketing

When it comes to ringing in the New Year, Times Square may have set the standard with its iconic ball drop, but not every celebration follows the traditional route.Across the United States, many towns have embraced their creativity, swapping the glowing sphere for something a bit more eccentric. From giant Peeps to a big peach, these local twists on the countdown offer a refreshing departure from the norm, reflecting the unique culture and history of each community.Who needs a ball drop when you can lower a huge block of cheese? Here are some of our favorite creative ways communities celebrate the start of a brand-new year.Peep drop in Bethlehem, PennsylvaniaPeeps are a sweet treat usually enjoyed around Easter — with marshmallow rabbits covered in colorful sugar going in Easter baskets for people of all ages. But in the eastern Pennsylvania town of Bethlehem, Peeps are celebrated on New Year’s Eve …

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