The 2024 US election revealed a powerful marketing shift: long-form podcasts are now the ultimate tool for building trust and connection.
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Donald Trump’s appearance on Joe Rogan drew tens of millions of viewers, outperforming traditional media and showing how unfiltered, raw conversations resonate deeply with audiences.
For entrepreneurs, this is a clear signal:
00:33 Historical context: From Roosevelt’s fireside chats to Obama’s social media mastery.
01:33 The rise of long-form podcasts: Why they outperform short-form, algorithm-driven content.
05:44 Diary of A CEO: The first 30 seconds… https://youtu.be/u0o3IlsEQbI?si=lMjY5xGQGRAM3iDW
08:24 Podcast strategy: Start small and work your way up the “Podcast Pyramid.” https://youtu.be/15sgq7fVUbE?si=q9RS39NypB9qizGJ
08:50 Turning listeners into leads: Use a “bridge” to connect your podcast appearances to business goals.
By showing up authentically on podcasts, you can create deeper connections, grow your audience, and build authority in your industry. Ready to start?
Workshop with Daniel – https://bit.ly/kpiw-webinar
Free Lead Generation Software – https://bit.ly/free-score-dp