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Watch MIA’s symbolic music video for ‘Marigold’

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Content Marketing Storytelling

Immerse yourself in the vibrant, genre-defying world of MIA.

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MIA, a global pop provocateur, released the official music video for ‘Marigold’. In it, she sings about the world being in trouble and needing a miracle. The track showcases her signature fusion of culture, sound, and vivid storytelling. Self-directed alongside frequent collaborator Quentin Deronzier, the video delivers a kaleidoscopic journey through themes of identity, resilience, and renewal. Watch the music video below to see how the genre-fusing pop star [literally] incorporated marigolds into the treatment, which is a symbol of spiritual significance and celebration in South Asian culture.

Visually, the video is a masterclass in maximalism. It features an eclectic mix of costumes, from traditional saris to edgy streetwear, further emphasising the artist’s knack for blending disparate influences. Intricate choreography punctuates the narrative, with dancers weaving through vibrant fields of marigolds and industrial cityscapes alike. This duality—nature versus urbanisation—is a recurring motif that adds layers of complexity to the video.

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