What’s Buzzing in Toy Aisles? The Toy Insider Experts Reveal Top Holiday Toy Trends of 2024 | PR Newswire [Video]

Mind-calming and heart-pumping play, interactive toy companions and

new twists on classic and nostalgic fun among toys sure to deliver holiday joy

, /PRNewswire/ — The Toy Insider, the toy industry’s most influential organization and the No. 1 toy resource for parents and gift-givers, revealed the top toy trends of 2024 and expert toy picks from each trend for easy holiday shopping. With a shorter holiday season underway and more households shopping on tighter budgets, consumers can avoid overspending or the disappointment of sold-out trending toys by shopping early and often.

“This year’s toy trends all bring meaningful experiences, creativity, and hands-on fun that transcends generations,” said Marissa Silva, Co-Editor in Chief, The Toy Insider. “Whether it’s the joy of rediscovering retro favorites or the thrill of chasing the latest collectible, these playthings create lasting memories among kids and kidults. Plus, with a focus on wellness and emotional growth, toys are evolving to not only entertain but also to nurture.”

Shoppers can …