In the latest episode of Politics for Drummies, Ryan Davies of authentic influencer-driven political advisory People First discusses an often overlooked yet crucial element of political campaigning – the influence of everyday voices.
Speaking to Politics for Drummies podcast host Alastair Duncan, Ryan Davis of People First suggests that harnessing the power of ordinary citizens such as firefighters, teachers and single mothers during political campaigns can be much more effective than depending solely on celebrity influencers. And with the 2024 US Presidential election on the horizon, he suggests adopting this strategy could ultimately be a game-changer for either candidate.
With extensive experience in digital campaigns, Davies asserts that authenticity is essential for cutting through the clutter of modern politics. He points out that “people are more skeptical of big government and corporations… but they’re not that skeptical of their community members, their teachers, their faith leaders. You know, folks such as firefighters – when you work with …