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XREAL Announces Groundbreaking Collaborations at CES 2025 | PR Newswire [Video]

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Experiential Content Marketing

Global AR Leader XREAL Showcases Revolutionary New Experiences in Collaboration with Industry Titans

, /PRNewswire/ — XREAL, the worldwide leader in augmented reality (AR), is announcing a series of groundbreaking collaborations and a new distributor agreement at the annual Consumer Electronics Show 2025 trade show (CES). These collaborations highlight XREAL’s continued commitment to transforming how the world interacts with AR technology and deliver unparalleled immersive experiences, while amplifying sector leaders’ unique contributions in the exciting space.

XREAL is today’s AR market leader. The brand has held the consumer augmented and extended reality market leadership position in terms of shipments since it began shipping AR glasses in 2021, reaching more than half-a-million shipments life-to-date. According to IDC, XREAL maintained the industry leading market share for the global AR and optical see-thru (OST) industry throughout the first three quarters of 2024*. Also in 2024, XREAL was the only augmented and extended reality …

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